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Art Galleries Virtual Design and the Neuroaesthetics
Abstract
The author raises the question, whether the research resulting from neuropsychology of art can be relevant and valuable in the field of designing online art galleries. The article outlines: 1) the research problems and methods of neuroaesthetics, 2) the results of selected empirical studies from literature; 3) the way in which the results of neuroaesthetic studies may be read and interpreted in the field of website design. Both fields, neuroaesthetics and the design of online art galleries, are new areas of scientific research. Therefore, the attempt to seek common ground for both scientific areas, raises many challenges and unknowns in the process of research.
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DOI: http://dx.doi.org/10.17951/h.2016.50.2.135
Date of publication: 2016-06-02 17:58:05
Date of submission: 2015-10-01 19:13:52
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