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Promowanie turystyki opartej na społeczności. Strategie zachęcające branżę turystyczną do wdrażania praktyk zorientowanych na społeczność
Streszczenie w języku polskim
Istnienie ubóstwa i bezrobocia wymaga, aby prywatne przedsiębiorstwa oraz inne zainteresowane strony współpracowały z rządem w celu rozwiązania tych problemów, biorąc pod uwagę potencjał tkwiący w turystyce. Celem artykułu jest przedstawienie roli turystyki opartej na społeczności (community-based tourism, CBT) oraz jej znaczenia w rozwiązywaniu problemu ubóstwa i bezrobocia w szeroko rozumianej branży turystycznej. Artykuł powstał w oparciu o źródła wtórne. Skoncentrowano się w nim przede wszystkim na ścieżkach zachęcających do transformacji sektora turystyki konwencjonalnej/masowej tak, aby stał się kluczowy w walce z ubóstwem i bezrobociem panującymi w społeczeństwie. Autorzy proponują ramy, których celem jest transformacja branży poprzez przyjęcie najlepszych rozwiązań funkcjonujących w ramach CBT. Opracowanie kończy się dyskusją skupioną na propozycjach podziału zysków i/lub kapitału prowadzonych w oparciu o zasady społeczno-ekonomiczne, bazujące na posiadaniu kapitału przez pracowników branży oraz członków lokalnych społeczności i samorządów, rekomendowane w zasadach CBT.
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DOI: http://dx.doi.org/10.17951/b.2024.79.0.95-113
Data publikacji: 2024-11-04 00:00:00
Data złożenia artykułu: 2024-01-02 16:42:22
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